Dollarama has gone away from their AMAZING philosophy of everything costing a loonie. They now charge $1, $1.25, $1.50 and $2 for some items. Slay me now. Upon some deep research (chatting to the friendly clerk) it appears that there are some new items that are significantly nicer than the loonie items. With some prodding (well, a friendly smile and a question) she admitted that there have been items that have gone up in price.
Wahhhh... this store doesn't have the same deep loyalty that it has always garnered. I am now on the search for a store that has my undying loyalty! Dollarama, consider yourself warned!
